Blog 5

Online Marketing is any tool, strategy or method of getting the company name out there through internet marketing. Some ways this method can differ from traditional is the use of people's "cookies" online oppose to Television; using what sites you visit most to help gain a demographic of your personal interest whereas most Television stations have a set demographic that views their programming. While getting the best for the dollar in an advertising point-of-view, it's also cheaper to produce little software bites that jump in between videos than paying for fixed slots on television. I believe it will just continue to transition toward online advertising because the business is going to always think of ways to save money while still getting their name out there.

On the case of Girl Talk I think he is  using his rights to MAKE good music. He has "fair use" just in its own instance of him not actually selling his music, instead just putting out for the population to download for free. He wants to produce music, that's all, he didn't even expect to be famous because of it and is just grateful for the opportunity as shown on the video. He explains it perfectly, he's taking an idea/creation of somebody's work and is using it with multiple others to for a single song, Girl Talk is not copying the whole song word-for-word. By creating these songs in his own view, he is creating his tunes through "transformative use." Bottom line in my opinion is until he starts selling albums off of it or bad mouthing the artist to some extent than there is nothing he shouldn't be able to do to express his artistic values.

Blog 3 Interactivity

I chose this article looking at interactivity from a different angle. Since Reddit is deciding to "clean up" their site then that can change the way users interact with Reddit, instead of looking up envelope-pushing material, it can turn into more of an educational site (not fully). With this change it will also bring more, as well as repel users from visiting their site to interact.

http://theconversation.com/reddits-move-toward-respectability-means-leaving-behind-some-of-what-made-it-great-48854

Blog 2

The one network law I most agree with would be Sarnoff's Law. Sarnoff's law states that "the value of a broadcast network is directly proportional to the number of viewers." I strongly believe that the majority of power that is given to most media outlets and news channels are solely based on the amount of viewers their program receives. Our media proves that every day with the continuous manipulation of other media services to help create the bias news that helps maintain viewership. 

That brings me to the second question, because people have become more interactive (with social media news) with their news and how they obtain it. Especially after looking back to 2010 and how different society has become, being able to just find out the main news through bias websites such as Facebook, it will only double in the next 5 years. Slowly, it's becoming more prevalent that the majority of this world will start to just trust there extreme websites without ever getting the full story.

Flick